Nigerian rapper Olamide Adedeji has spoken in defence of Nigerian cultural heritage, insisting that traditional practices should not be demonised or regarded as diabolical.
The YBNL Nation boss made the remarks in a video shared on Instagram by actress Sotayo Gaga on Wednesday, urging people to embrace their cultural identity and take pride in their heritage.
Olamide and Culture
“Promoting the culture and trying to sensitise people that our culture and tradition are not diabolical and should not be demonised, and we are proud of who we are, our culture, and our heritage. I’m a Yoruba boy. If you give me black soap, I will collect it,” he said.
Using black soap as an example, Olamide demonstrated his willingness to embrace traditional products and practices. The soap, popularly known among the Yoruba as ose dudu, is a traditional African skincare product.
His comments came during a private screening of Sotayo Gaga’s film, Osun Dagbonu, which explores African spirituality, destiny and traditional religious beliefs.
Olamide, who has consistently incorporated Yoruba language and cultural expressions into his music, rose to prominence with his 2010 hit single, Eni Duro, recorded predominantly in Yoruba.
The rapper’s remarks have again drawn attention to conversations about the perception of indigenous African traditions and the need to preserve cultural heritage.
Kehinde Ayanboade
Kehinde Ayanboade is the Managing Editor and Publisher of Naija Metro News, with over eight years of experience covering Nigerian politics, crime, legislative proceedings and metropolitan affairs.
